“Noughts & Ones took the time to understand our business and present creative solutions. We love their collaborative and strategic approach to our ongoing relationship.”

Amy Moring, Co-Founder at Hunter & Gather

Tom Locke

Founder / Sales Director

Tom leads the agency, handles new business and heads up our marketing activites.

Matthew Pill

Operations Director

Matt ensures that the agency is operating smoothly across all projects and partnerships.

Sophie Hopkins

Project Manager

Sophie is the main point of contact for our clients and ensures that resources are expertly handled.

Matt Campbell

Lead Designer

Matt leads on the design of the Shopify, Web and Klaviyo projects that bring our clients’ brands to life.

Giulia Loregian

Lead Developer

Giulia leads on the delivery of our Shopify development and is our resident Recharge subscriptions expert.

Laurence Tuck

Front-end developer

Laurence supports with Shopify development and ensures that our "Super-ECO" starter theme is up to date.

Lupe Technology Store UI Kit 2 (compressed)

Lupe Technology Store UI Kit 3 (compressed)

Lupe Technology Style Tile 1 (compressed)

Lupe Technology Store UI Kit 1 (compressed)

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We are a Certified B Corp™!

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What is greenwashing and how do I spot it?

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SEO for Shopify: 8 Best Practices for eCommerce Success

As one of the first touchpoints of your brand, your Shopify store needs to provide a conversion-focused experience whilst capturing the essence of your brand. We offer customer store design that strikes the perfect balance between selling and brand.

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Our guiding principles

We're not your (stereo)typical Shopify agency...

We firmly believe that lots of small actions lead to a big impact. As your agency partner, you can expect us to ask why (and how) things are done with the planet in mind so you can be confident that your online has the lowest digital footprint possible. Our work goes beyond building e-commerce stores. For us, it’s all about what’s under the hood that matters. Low impact, strategically designed and built stores for brands who care about purpose as well as profit.

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Helping you sell your products in the right way by partnering with like-minded partners that share our values.

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We build low impact Shopify stores for e-commerce brands who care about people and planet.

We believe that profit should never come at the expense of people or planet. As a Certified B Corp™ agency, we're on a mission to make a positive impact by working with like-minded clients and partners to sell more products in the right way.

View projects Our guiding principles

We’re helping our clients sell their products in the right way thanks to our trademarked framework To do this, We’ve built our own framework - we call it Conscious Development™.

As a bunch of people and planet-conscious creatives, we design and build Shopify stores in the lowest impact way possible, working with planet-friendly tech partners to ensure that you can profit with purpose.

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"We couldn't be happier with how our new Shopify store turned out - it looks fantastic! We thought Noughts & Ones might be beyond our budget as a startup so we almost didn't approach them, but I'm extremely glad we did!"

Tom Mayes, Co-founder — Edmunds Cocktails

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Helping Lupe Technology establish themselves as industry leaders in a competitive market.

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"Honestly the smoothest, and most well-executed project I've ever experienced in my professional career!"

Pablo Montero-Cowell, Co-Founder and Director at Lupe Technology

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Want to reduce your impact and boost your online sales?

From new projects to ad-hoc development support, we offer a range of services to help you grow your Shopify store. We'd love to hear from you!

Speak to us today Submit a project brief

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Recharge

On top of the positive environmental impact of product subscriptions, Recharge integrates with all of our other main partners.

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Rebuy

Rebuy allows us to optimise performance by replacing a number of single-function apps - less apps means lower impact.

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Reviews.io

Pivotal for informed purchase decisions and reducing returns, Reviews.io are (in our opinion) best-in-class when it comes to product reviews and social proof.

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Greenspark

As well as being the impact partner for our agency, we also offset all project engagements through our Greenspark network.

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Klaviyo

Klaviyo is the gold standard when it comes to emails for e-commerce brands and they integrate with all of our other main partners.

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EcoCart

As the leading carbon neutral checkout app, EcoCart pioneer positive impact through their global network of offsetting projects.

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Brand Naming and Positioning

🤔 WHAT IS BRAND NAMING AND POSITIONING?

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🌱 HOW CAN IT HELP GROW MY BUSINESS?

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🧠 HOW DO WE DO IT?

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Logo Design and Visual Identity

Brand Archetype Workshops

Brand Guideline Development